How I Got My First 1,000 YouTube Subscribers: My Sneaky 5 Step Formula (Based on Kindness and Capitalism; Quantity and Quality)

This month I celebrate reaching that magical (and marketable) milestone of 1,000 YouTube subscribers. What is interesting is that just a year ago in February 2016, I only had a little over 100 subscribers. This nearly 800% increase happened because of a specific 5 step formula I figured out and began applying. And today, I shall share it with you:

1.      Make 3 videos every day for a month; about whatever random topic that interests you. Every that 30 day period, see which particular video is outshining the rest in regards to views and comments. That video topic is now your specialty.

2.      Make 3 videos every day, from now on, mainly on that specialty topic, which is now your shtick. People will begin assuming you are somewhat of an expert on that subject, and from there, your true followers will naturally latch on to your work.

3.      Reply to all comments you receive on your videos; which forms a bond with the people spending their time to watch your videos. For the negative comments, sincerely thank them for spending time to watch your video and spending energy to comment on it, which ultimately draws more attention to the video, which ultimately makes the video seem more interesting and attractive to other potential watchers.

4.      Start making videos in direct response to the most relevant comments you receive. That shows your subscribers (and potential subscribers) that you are personal and involved; and therefor a passionate expert on that specialty topic. Read their screen name and quote their comment at the beginning of the video, then simply reply publicly to their comment; which will often encourage more comments.

5.      Always be honest and direct, yet positive. People naturally follow confident people, yet they also value vulnerability; which reinforces the personal quality of your video channel.

As for me, my “specialty topic” is helping younger men psychologically deal with hair loss. Believe me, I was as surprised as you are to learn that I could become an expert on that topic.

Like the prophet Jonah, I ran from the truth at first. I kept making videos that I enjoyed making (and that honestly, required more time and talent), yet no one was watching.

I realized I had to respect the free market. People were coming to my channel for encouragement about losing their hair. I simply learned to capitalize on that, in kindness, pouring my creative passion into what other people care about, not necessarily what I care about.

In a way, “quantity over quality” was working me. Instead of focusing on the quality of my videos with editing and music and moving fonts, I transferred the concept of quality into my personal interactions with my viewers; not the videos themselves. But since I now have nearly 1,000 videos along with those 1,000 subscribers, I by default am able to incorporate both quantity and quality.

While casual viewers will occasionally accuse me of being “obsessed” because I make 3 videos every day, my faithful subscribers appreciate my dedication- after all, my subscribers are the ones that matter. Perhaps they are the ones obsessed with the topic- I know this and therefore use that to my advantage, by not only catering to their desire but also attempting to help cure them, as well.

Granted, hair loss videos are not your shtick. You have to discover what random topic that people will assume you are an expert on.

Now, get to work. Begin with the first step…

How I Got My First 1,000 YouTube Subscribers: My Sneaky 5 Step Formula (Based on Kindness and Capitalism; Quantity and Quality)

YouTubers: 7 Tips for Handling Trolls and Hecklers (Stock Response Included)

YouTubers: 7 Tips for Handling Trolls and Hecklers (Stock Response Included)

As of this week, I hit the 500 mark for my number of subscribers. To me, that’s a big deal and it’s something I’m very proud of. However, getting here means dealing with a steady stream of trolls and hecklers along the way.

However, I feel very confident in how I deal with them. I feel that my 7 step formula allows me to remain in a positive position of authority and victory, as opposed to oppression and victimization. Today I would like to share my tips with you, assuming you’re looking for the best way to handle trolls and hecklers.

Here are my 7 tips, which I apply on a regular basis:

1- Don’t allow yourself to be offended. Keep in mind that only you can give another person the ability and power over you to offend you. The moment you allow yourself to be offended by anything anyone says, you automatically lose and the troll or heckler wins. Remember that responding with undeniable sarcasm makes you appear to be defending yourself while being emotionally wounded.

This is a video I made about that:

2- Be consistent in following up on every comment they leave for you; which if done correctly, keeps them from being motivated to continue trolling or heckling.

3- In your comment response to their attempt at insulting you, thank them for spending the exact amount of time to watch your video. (Ex. “Thank you for spending 4 minutes and 53 minutes of your time today to watch my video. That means a lot to me.”) This helps the troll or heckler to acknowledge that despite their destructive criticism, they ultimately made a choice to spend a designated amount of their time to watch a video that they ultimately did not enjoy.

4- Next in your comment, acknowledge that the comment they left ultimately helps draw in new potential viewers of the video, since videos that already have comments tend to seem more intriguing than those without. As they say, “Nothing draws a crowd like a crowd.”

5- The next thing to mention in the comment response is to assuming they are a subscriber to your channel. Thank them for their continued support, which actually generates income for you as a YouTuber.

6- Next, if this is their 2nd or 3rd time to troll or heckle you, assign them a consistent, responsible role on your channel. For example, I had a kid who kept mocking my thumbnails for each video, in a suggestive, 1996 Adam Sandler sort of way. I complimented him on his creative talents, asking him to make a funny caption for each new video I make. He stopped after the first assignment and has yet to leave any kind of comment since.

7- Lastly, let them know they are “welcome here” on your YouTube channel. (It is assumed that many of the people of have time, energy, and creativity to troll or heckle you are likely lost teenage boys looking for a place to belong.)

In closing, I will leave you with a stock response that you can begin using for any new troll or heckler in the future. I suggest just sticking with the script; don’t go into details with them as to why. That’s because If they fully recognize that you are attempting to outsmart them, they will take it as a victory against you. Being subtle, unemotional, and factual in your approach is the key:

 “Thanks for watching my video today. You spent (exact number of minutes and seconds of the length of the video) of your time today to support me. Not only does your comment draw more attention to this particular video, therefore possibly bringing in more traffic, but you also helped contribute to my income as well. Thanks so much for being one of my (number of subscribers you have) subscribers. Please feel free to continue leaving comments on each of my videos. It really helps me out. Here on my YouTube channel, you have a place to belong. Please know that you are welcome here.”

I hope you found this blog post helpful and useful. Let me know how it goes!

Also, I made a video version of this blog post if you would like to see it: