Why Nick Shell is a Big Fan of Boost Mobile’s “Is That the Talking Dog?” Commercial (Because It’s a Lot Like “Portlandia” with Fred Armisen)

Weird people who are subtle and seemingly familiar are wonderfully entertaining.

There must be a certain off-beat frequency that both old people and residents of Portland, Oregon are evidently tuned in to.  It apparently causes them to bring up the most bizarre and irrelevant conversation topics.  I believe that specific strangeness is characterized in Boost Mobile’s “Unwronged Pet Carrier” commercial which is simply recognized by most of us as “that weird cell phone commercial with the Dave Grohl wannabe pulling the luggage cart and the sort of half-Venezuelan looking guy that says, ‘Is that the talking dog?'”

I am constantly subconsciously trying to figure out: What talking dog? The guy uses the word “the” instead of “a” as the article referring to the dog.  It’s not just any dog; it’s one particular famous talking dog.  So what famous talking dog is he referring to that I somehow missed on my facebook feed?

Some could say that this mysterious reference to a talking dog would be a cause for me to be annoyed by the commercial.  But no; I recognize this as a clever marketing technique which I feel is a successful effort to relate to people who appreciate subculture-acknowledging commercials.  For people who include Garden State in their top ten list of movies and The Office in their top ten list of TV shows.  And who blocked Farmville within the first two weeks of its existence.

For those of us who appreciate the talking dog commercial (which coincidentally are the same kind of people who found this post and are currently reading it now) I think it’s safe to say that most of us could easily picture one of our grandma’s actually saying “Is that the talking dog?” during dinner.  The talking dog commercial is subtle yet memorable.  Granted, I’ve been with Verizon Wireless for 10 years now and have no intentions on ever switching, but I definitely want to publicly thank the cool people at the whatever marketing agency who gave us the talking dog gem of a commercial.

What is “Portlandia”?  Now’s your chance to find out…

Just Like the Uniqueness of Human Fingerprints, No Two People Share the Same Version of Reality

Is the integrity of “reality” compromised because it’s different for every person on Earth?

One of the subconscious questions that we movie watchers love to deal with is “What is reality?”  Maybe the main character was actually dead the whole time.  Maybe the whole thing was a computer-generated reality that took place centuries after the main character died.  Maybe the setting wasn’t really the 1800’s, but instead current day the entire time.  These movie twists are interesting because they reveal our fascination with the fact that “reality” is more of an idea and less of a certainty.  Even if most people agree that this world we all live in is indeed reality, there is still the afterlife (or “after reality”) to consider, which completely complicates and enhances the importance of reality.

These thoughts about reality, the meaning of life, and the afterlife are unavoidable at some point in life, for most people.  When someone we are close to dies, our thoughts have to at least consider for a few minutes what happens next for that person.  But even in its simplest form, it’s still difficult to grasp the fact that reality, if nothing else, is different for every person on Earth- and therefore, reality is a static thing, even if most of us agree what reality generally is.  So why is reality so different for each individual?

Sometimes when I read, I come across a quote that I wish I would have thought up myself.  Last week as I was reading Sex, Drugs, and Cocoa Puffs by Chuck Klosterman, hidden somewhere in the middle of this random yet organized book (page 169) I found this nugget of epiphany: “The strength of your memory dictates the size of your reality.”

For a guy like me who is arguably only a few notches away from being Aspergers, with a vibrant memory of details of my life all the way back to my 2nd birthday party in 1983, my obsessive habits regarding pop trivia, and my natural ability to memorize Wikipedia highlights, it could be said that if the above quote is true, then the size of my reality is pretty large.  But even if you’re not a walking Wikipedia like me, you still have used your memory to save meaningful information (like certain things you learned in your highest level of education, as well as social cues and expectations) along with meaninglessinformation (like who won the Super Bowl in 1997 or who Jake Pavelka chose on the finale of The Bachelor).  The purposeful along with the pointless are both mixed together along with memories from your life that for whatever reason are not forgotten.  These are some of the major ingredients that make up an individual reality.

 

But even if we can’t all share the same reality (which would be beyond boring), through our meaningful human relationships we can form a similar version of reality.  For life to have meaning, life must be shared: The more shared experiences people have with each other, the greater their shared reality is.  Our friendships, our families, our political affiliations, our religious organizations… they all help make reality a reality.

 

 

 

 

What Makes a Person “Normal”?

I’m asking, since I surely don’t know from personal experience.

Just like finding out what it takes to be cool, the search for a “normal” person is another somewhat abstract search in which perception determines the outcome.  Being normal can be seen as a bad thing, as synonyms may include “average”, “unexciting”, “boring”, “drab”, “dull”, or “unoriginal”.  But in a society where sometimes the desire to be noticed by being different becomes pretty obvious and predictable within subcultures (example: goth, emo, the regular cast of L.A. Ink, etc.), I have discovered a new appreciation for “normal” people in my life.  In fact, I see being normal as an admirable thing- though for me, it’s a pretty unattainable goal.

On the surface, my life would seem pretty normal and American.  Out of college, I got an office job, got married at age 27, and now I am having a kid at age 29.  I am not involved in anything that could be deemed crazy, extreme, or dramatic.  And it’s not that I made it a point for my life to appear so normal, it just happened that way.  But if my life was a reality show (which I would never sign on to- that means you, TLC), it would become obvious very quickly how my quirks alone would disqualify me from being normal.  Yet maybe that’s why America is obsessed with reality TV- because it breaks down people whom we may consider to normal, and we like that because it reaffirms to us that it’s normal to not be normal.

 

In preparation for writing this post, last Saturday during breakfast I had my wife help me think of the most normal people we know.  We were able to come up with four. One of them is a guy named Jon, who I work with.  So when I mentioned to him yesterday that he is one of the most normal people we know, he laughed and said, “Well it’s good to know that somebody thinks I’m normal”, implying “…if you only knew…”

So far, as I’ve asked people on facebook and in real life what makes a person normal, not one person has volunteered to admit that they are normal.  The typical response is to quickly search their family tree and circle of friends to find a candidate for normalcy, only to put the rare “normal person” in the same mystical category of unicorns and that flying dog thing from The Never Ending Story.

 

It’s just not normal to be normal.  And ironically, if you truly are normal, that makes you a little weird.  Below are The Rules of Being Normal, followed my some feedback from facebook on what makes a person normal.

 

The Rules of Being Normal

1) Look normal.  When thinking of normal people I know, I disqualified one guy simply for being “too good looking”.  And another for being under the age of 40 and having an ironic mustache. In the same way that Jesus’ physical appearance kept him from standing out from his Jewish countrymen, so must a normal person not be found regularly standing out from the crowd, in order to be considered normal.

 

2) Act normal.  Being relevant has a lot to do with it.  And well-rounded.  It means being able to participate in conversations that even when you don’t know a lot about the subject, you don’t make it obvious.   And you don’t have to always dominate the conversation by bringing up something bizarre in an effort to contribute and feel a part of the group- because that definitely alienate you instead.

 

3) If all else fails, keep someone close to you who is definitely not normal or a lot less normal than you. If my wife was weird, no one would ever know it because she’s married to me.  By simply being the “most normal” person in a group of people who aren’t normal, you by default become normal.  And that counts.

 

Nick Shell Friends, I need your help again with another post I’m writing. Think of the most normal person you know. Now, what makes a person “normal”?

October 27 at 8:02pm · Comment · Like

    • Cyn Z.-  I think that depends…if you are referring to what society deems “normal,” then it is usually a very boring, uninteresting, mundane type of person…in my opinion. “Normality” has never been a good selling point for me concerning anyone…

      October 27 at 8:37pm · Like ·
    • Brad J.- goes with the standards set by society

      October 27 at 9:46pm · Like
    • Amy S.-  I have no idea, but I’m curious to see what you come up with!

      October 27 at 10:07pm · Like
    • Nickie R.-  maybe a good balance in life and no crazy extreeme ways of living? atleast this makes sense in my head.

      October 27 at 11:19pm · Like
    • Ashley R.-  Yeah I think someone normal would be the you know 9 to 5 person, simple easy life, laid back.

      October 27 at 11:46pm · Like
    • Jason L.-  its gotta be me Nick…I put my pants on like everybody else in life..I hold them up in front of me and a little low and I jump repeatingly until I have both feet in. I do this with my shoes on and a parakeet in my mouth every morning..now that’s normal

      October 28 at 12:00am · Like
    • Tiffanie B.-  normal means 2 things to me either they blend in with everybody else & don;t stand out or you look at them & think they do what society thinks they should:)

      Saturday at 9:46pm · Like
    • Benji R.- Normal person in my opinion must be someone who has respect and to be proud in themselves even in the different society or status..That’s very important for being normal.
      Sunday at 1:05pm ·

The Generation X and Generation Y Hybrid: For People Turning 30 This Year

Here’s to the Class of 1999 (as well as for anyone else close enough in age to relate this).

We were born between the fall of 1980 and the summer of 1981; currently the ones turning 30 within the next year.  It was us who remember having vinyl records in our house during our early Elementary School days, but by the time we got to Junior High we learned the cool kids were getting CD players.  We remember how in the 3rd grade when The Simpsons came out, our parents hesitated to let us watch it, and now we wonder in amazement that they’re still making new episodes of it, and how tame and polite the show seems now compared next to Family Guy.

During our high school days, we came home and fell asleep to a Saved by the Bell marathon until dinner was ready.  We clearly remember the horrific Columbine shooting in Colorado happening just a few weeks before our high school graduation.  (The event actually happened on my 18th birthday.)

 

Yes, we remember Teddy Ruxpin and slap bracelets.  We remember when The Ren & Stimpy Show was the coolest show ever.

We are part of Generation X, barely: The last year of Generation X ended in 1981.  That means the new generation, Generation Y, began in 1982, just 7 full months after I was born.  After a motivation speaker at work a few weeks ago gave characteristics of each generation, I confirmed my belief that I’m not a typical Generation X guy; and if anything, I’m more Generation Y.  The caricatured characteristics of the generations (below) are from notes I took while listening to the speaker that day, Dan Baker:

Generation X: 1961-1981

33% of the work force, first generation to get divorced, “latch-key kids”, high-tech, loner, needs to be happy, reward-motivated, blames everyone else for their problems, high work ethic, works the bureaucracy, cold-blooded practical

Generation Y (Millennial): 1982-2001

20% of the work force, lacks people skills, no sense of authority, no sense of boundaries, not intimidated by threats, has no prejudice, not motivated by money, loves to be mentored, learns by mistakes, learns quickly, knows how to trick the system, “so what?” generation, wants to feel special, wants someone to care about them, needs to “be built”, bad listener, good watcher, needs encouragement, not good at having real friendships- partly because they rely so heavily on social networks (texting, facebook, etc.)

I definitely relate with a few Generation X characteristics: I’ve always born more of a loner and am content being that way.  I need to be happy.  I know how to work the bureaucracy.  And because I’m not a black-and-white, cut-and-dry person, I am definitely cold-blooded practical.

But as a whole, more Generation Y traits jumped out at me: I am not intimidated by threats.  I am as little prejudice as I know to be humanly possible.  I am definitely not motivated by money (I have been preached to my whole life that money isn’t everything and that it doesn’t make people happy, and I believe it).  I do love to be mentored, just as I love to mentor.  I totally know how to trick the system; it’s one of my specialties- taking a machete to red tape.  I’m not so good of a good listener, but I’m always watching, even when you don’t want me to.  And I need encouragement.

I “work the bureaucracy” be being faithful and loyal to people for the long run (Gen. X), but I’m not faithful or loyal to the system because I “know how to trick the system” (Gen. Y).  I am “cold-blooded practical” (Gen. X) about all my decisions and opinions, yet because I am motivated by encouragement and want to feel special (Gen. Y), I am not being practical because I am letting my “feelings” control me and allowing others’ opinions of my achievements to become part of the deciding factor of whether or not I am successful in what I do.

So I predict that most other people born around 1981 are in this similar situation where they don’t identify fully with either generation, but instead with elements of both.  And I’m sure the hybrid traits I have adopted are not necessarily the same ones as other people born in 1981.  But I do find it pretty interesting how my way of thinking and outlook on life resemble specific X and Y traits.

So now you know.  It’s official.  You’re Generation X, but there’s a good chance you act and think more like Generation Y.  We’re the in-betweens.  And I think that makes us feel special; which for our generation, is pretty dang important.

What Percentage of Your Day is Spent on Entertainment?

It’s not as simple as logging your TV and movie time: Entertainment is much more complicated, subtle, and encompassing than that.

When my sister was born in January of 1984 (I was about 2 ½) she gave me a Garfield stuffed animal as present.  I realize that the idea of a newborn baby giving her older brother a gift the day she is born may seem illogical, but my parents’ idea to keep me feeling special that day worked.  Because I didn’t question the rationale of my sister’s gift until high school.  That Garfield doll ended up being one of my favorite childhood toys.  I dressed him up in my dad’s whitey-tighties; they were Garfield’s diaper.

A major part of being a kid is being strung along by your parents.  It’s a constant, endless series of countless waiting rooms, strange places, and unfamiliar people.  But all I could really think of was eating, drinking, and peeing.  And when I checked all those activities off the list, that meant I must be bored.

So I needed something to entertain myself.  During the younger years, Garfield in my dad’s underwear did the trick.  I eventually graduated from the stuffed animal circuit to video games and action figures.  Then to playing guitar by the time I started junior high.  Evidently the worst thing in the world was to be bored.  So I always had someway to entertain myself.

*This explains the psychology behind Swiss Army SUV (Nick Shell’s Turtle Shell). Click that title to read more about it.

But I have to imagine that most people, like me, carry this idea of constantly entertaining themselves into adulthood, for the rest of their lives.  And as Ive learned by now, a tangible object isn’t necessary for entertainment- though something as subtle as checking for new text messages 33 times a day is a popular form of fighting subconscious boredom.

I learned as a child to use my imagination to daydream; while I still do that on an hourly basis, I’ve also made a habit of planning my future and coming up with ideas for my life.  And I figure I’m not the only one.  I figure that most people find some way to entertain themselves throughout the day, despite the busyness of life.  In between the busyness of life.  And during the busyness of life.  Even if it’s just while waiting in line, sitting at a red light, or zoning out at work (and often even not realizing we’re doing it).

Heckler-reader yells out: “Bahahaha…You just wait ‘til you have a baby, that’ll all change!”

Yes, life will change and my time will be spent in different ways and I will be functioning on less sleep.  But no matter how preoccupied I am with life and all its responsibilities and distractions, there are still moments throughout any day, even if it’s while I’m falling asleep, that I fill in those moments of fading consciousness with random thoughts like, “What was Grimace supposed to be, anyway?”

So how what percentage of my day is spent on entertainment?  It’s pretty much a trick question.  Because at least for me, my mind is constantly in entertainment mode.  Even when I’m asleep, dreaming.