Examples of Nick Shell’s SEO Work for The Biostatistics Department for Vanderbilt University: 9 Video Promos and an ENAR Blog Post

On my LinkedIn profile, I focus on my SEO skills most of all; how I have been hired by multiple brands like Primrose Schools and Moe’s Southwest Grill to write articles and create videos to promote their presence online, as a 3rd party. As I pointed out in my recently published article, SEO Starter Kit: 5 Free Tips, being an SEO specialist goes way beyond an active Twitter and Facebook account.

I am publishing this today to provide a candid look at some of my work as a freelance SEO specialist. For the past couple of months now, I have been producing content on a reoccurring basis for Biostastistics Department for Vanderbilt University in Nashville, Tennessee. I am the one they contract to create the content many people see; even if my name doesn’t show up in the bylines or the credits.

Ultimately, the main purpose of my work for them is to further promote and grow Vanderbilt’s presence online; using blog posts and YouTube videos, as vehicles of promotion.

Back in March, I was responsible for creating a 9 collection video promo series; where I interviewed professors and students. The collection played on a big monitor at their booth at the ENAR 2018 Spring Meeting in Atlanta. (ENAR stands for Eastern North American Region.)

So for any prospective students who visited Vanderbilt’s booth, they had no option but to catch a glimpse of my video producing and editing skills; where my work even included original music that I composed and recorded to accompany the interviews.

This project also required me to go to downtown Nashville and capture some footage of Broadway, to help illustrate why Nashville itself is a fun place to be.

After the event in Atlanta was over, my collection of video promos were then uploaded to Vanderbilt Health’s YouTube channel, where they can currently be seen by the free world; I am including all 9 videos at the bottom of this post.

Additionally, I was responsible for writing a related article for Vanderbilt’s website, to basically create a permanent reminder of Vanderbilt’s presence at the ENAR 2018 Spring Meeting in Atlanta.

But first, I realized it would be important that I created an all new blog platform for Vanderbilt’s Biostastics website. So I did. I appropriately named it The Biostatistics Blog.

And that’s where you can find the very first blog post I wrote for it, entitled, Vanderbilt University’s Biostatistics Graduate Program Takes on the 2018 ENAR Spring Meeting in Atlanta.

As you can imagine, I am proud to be deemed as worthy enough of my SEO knowledge and skills to be an ongoing contractor for a legendary establishment like Vanderbilt University. I guess choosing to be an English major back in college wasn’t so crazy of an idea after all.

Thanks for checking out my work today!

 

Dear Jack: Your Amazingly Accurate Family Portrait That You Drew for Fun at School, That Almost Got Thrown Out

7 years, 5 months.

Dear Jack,

This past weekend as Mommy was cleaning out your back pack from school, in an effort to throw out anything you didn’t need in there anymore, she found a hidden treasure, asking, “Ah Jack, what’s this?”

It was immediately obvious that you had done an amazingly accurate job of drawing and coloring a picture of your family.

The details were all there.

You and you sister have blue eyes, while your parents have brown. You mixed yellow and brown for your hair color, which is a sandy brown; unlike your sister’s blonde hair and your parents’ brown hair.

I had to laugh, because I now realize you purposely drew me wearing hat, as you’ve made it clear in a subtle way thought you don’t like my current look of choosing a zero guard buzz cut. (With a gentle nudge from Mommy this week, though, it has been decided I’ll be growing my hair back out now.)

In your drawing, Mommy’s lips were colored in full, as compared to the rest of us: I’ve never seen her when she’s not wearing lipstick.

You even took great measure to get our wardrobes right. Clearly, you put a lot of thought into this picture.

What makes me proudest about your drawing is that you chose to do this on your own, at school. It was not part of an assignment.

You just took it upon yourself to draw your family, with great personal details according to each family member.

And we’re all happy in the picture; which is a reflection of how you see us.

I’m looking at the psychological reason you drew this picture. This was your way of expressing that you love your family.

The thing is, there was no guarantee we were even going to see it.

In fact, it almost got thrown away, as it was casually mixed in with a bunch of old graded homework.

You didn’t draw this picture to impress me.

But boy, you managed to anyway.

Love,

Daddy

Dear Holly: Hitting and Hugging Your Brother “Jackie” Within a 5 Second Time Frame

2 years.

Dear Holly,

You are really having fun these days as you are learning the art of forming short, yet complete, sentences. Over this past week especially, I have noticed you are even finding a comfort level when communicating with your family.

So now, whenever you’re hanging out and playing with your brother Jack, you love to call him by his nickname you gave him: Jackie.

“You coming, Jackie?”

“Let’s go, Jackie!”

“Hold you, Jackie?”

By the way, “hold you” is one of my favorite things you say these days.

It’s of course the result of Mommy and me asking you, “Do you want me to hold you?”, when we see you are getting tired walking outside in the cul-de-sac or at a store.

So when you want Mommy or me or pick you up, you just say, “Hold you?”

Most recently, my favorite story about you and Jack playing happened this past weekend when Mommy was working on dinner and I was working on the dishes.

You and your brother were playing, when all of the sudden, you just approached him and slapped him in the chest, declaring, “No!”

He had done nothing to earn this. He was being nice to you. It was completely random that you did that. It was so random.

But immediately, before Mommy or I could address the issue, you looked up at Jack and asked, “Hold you?”

I guess it’s just proof of how well the two of you play together.

Because Jack wasn’t upset that you hit him for no reason, anyway. But then you immediately, and softly, asked him to “hold you”, which meant you wanted him to hug you, he gladly obliged.

The logic is just hilarious to me:

Approach your brother who is being kind to you, angrily slap him in the chest while shouting “No!, then immediately and meekly ask him for a hug.

I love watching you learn to communicate and interact with other human beings.

Love,

Daddy

 

3 Experiences to Share With Your Kids in Syracuse 

By guest blogger Eathen Smith, as part of the sponsored Hotel Planner campaign.

Syracuse is a well-known family-friendly destination located in Upstate New York. There is so much to discover here. The accessibility of the city is perfect for families with young kids seeking conveniently located hotels near attractions and places to visit. Syracuse has a diverse cultural mix, and families describe the mix of people and general atmosphere as warm and welcoming.

Green spaces and historic architecture complement the people. Children can experience wonder, creativity, learning, and just plain fun in a hassle-free and convenient environment. Experience a taste of what Syracuse has to offer by choosing some family-friendly ways to see the city.

Something Unique for Everyone at Rosamond Gifford Zoo

Children have many opportunities to be connected to the wildlife and educational experiences offered by the Rosamond Gifford Zoo. Elephants, penguins, tigers, and all kinds of marine life will delight kids of all ages. The zoo offers birthday parties with catering, crafts, games, and admission all included.

The Rosamond Gifford Zoo also features many upcoming events such as Under the Sea Day. Ocean themed games and fun activities like a bouncing castle are all part of the fun. Conservation themed events are also held regularly during the year. Members are also offered a number of free or discounted events.

Family Friendly Festival and Events.

There are also many different festivals and events to put on the kid’s to-do list during the calendar year. Syracuse is named the City of Festivals for good reason. Family-friendly events such and the Great New York State Fair include rides, music, livestock competitions, and animals for all ages. The festival runs from the second last week of August through to early September. There are also Greek, Italian, Irish, and Scottish Festivals held yearly. A range of different kid-friendly activities and delicious foods for the whole family can be found at all the festivals mentioned.

Walking With Kid Convenience

Sensational Syracuse is responsible for the maintenance of over 1000 acres of open space including parks, swimming pools, and, ice rinks. For visitors on a tight schedule or budget, it is highly recommended to check out some of the convenient walking tours offered throughout the city.

The Onondaga Historical Association offers a map of the Syracuse Historic Walking Tour. Over 70 historical attractions are shown on the map and tours can be started or finished at any point. This is perfect for just choosing a few sights that are of interest to the children. There are plenty of hotels in Syracuse located in close proximity to the tour. Public transport or a taxi can do the rest.

Why choose Syracuse? It is easy, fun and perfect for all ages. Hotels are plentiful and can be found for every budget making it a convenient destination. It has the perfect mix of free and paid events sure to pique the interest of children of all ages. Festivals, attractions, history, green space, architecture, education, and lots of fun are all a possibility in Syracuse. 

Image via Flickr by vastateparkstaff

3 Awesome Kid-Friendly Vegan Restaurants in New York 

By guest blogger Eathen Smith, as part of the sponsored Hotel Planner campaign.

The environmental, health, and social benefits of vegan food have never been more obvious to a new generation of health-conscious parents and restaurateurs. Both are on different sides of the restaurant counter but are equally determined in their efforts to promote healthy food choices for children.

Vegan menus for kids are still difficult to find, but there are numerous kid-friendly vegan restaurants in New York City. The number of hotels and transportation near some of the restaurants makes the city perfect for time restricted parents. Here are a few vegan-friendly restaurants found throughout the city;

Experience Convenience and Vegan Delights in Queens

Vegan-friendly, homemade, fresh, delicious, convenient, and attentive staff are all words that have been used to describe Bruno’s Restaurant. It is located near Howard’s Beach in Queens and is close to JFK Airport.

Large portions of food are the norm at Bruno’s Restaurant. The vegan-friendly menu includes fresh salads, pizza, pasta, and Italian desserts. Friendly staff also go above and beyond to provide a wonderfully warm and inviting atmosphere. There are plenty of transport options nearby, and taxis are recommended for late evenings.

Looking to stay nearby? Hotels are conveniently located all over Queens and can be reached within minutes.

Convenient Mexican Vegan on the Lower East Side  

JaJaJa Plantas Mexicana is a walk-in restaurant located on the Lower East Side of New York. The vegan menu rates highly among locals and visitors. There is a park across the road for distracting the kids while the family waits to be seated. The wait is worth it when the menu arrives. It is made up of unique Mexican food such as vegan chorizo, black bean burgers, and cauliflower rice. JaJaJa is located above a train station and car parking is plentiful making it perfect for a quick exit. The modern decor of JaJaJa is complemented by fun music, convenience, and an excellent location.

Upper East Side Vegan Experience  

Le Botaniste is for families with slightly higher budgets but provides delicious vegan food on the Upper East Side of New York. The restaurant offers a fast and convenient restaurant experience. There are lots of vegan food options at this restaurant, and a family with children can be in and out of Le Botaniste in minutes. The Tibetan Rice Bowl is a favorite choice for vegans. It contains coconut curry, brown rice, and veggies. Bowls of green vegetables, quinoa cookies, and assorted bowls of food are just a few of the other menu items.

Exceptional and tasty vegan food in New York City will continue to convert carnivores. The choices for kid-friendly vegan food is phenomenal, and there is something for every budget. The convenient restaurant locations near hotels and public transport make for an easy meal and decreased waiting times. Creative vegan delights from some of New York’s best have the potential to change a new generation of eaters and bring joy to conscious parents.

Image via Flickr by WoodleyWonderworks