A “Religiously Neutral” Easter Toy Drive

A “Religiously Neutral” Easter Toy Drive

This morning, I invite you to laugh with me today regarding the uber politically correctness of the advertisements I recently discovered for a toy drive. (I have purposely censored the name of the organizations involved and their logos.)

The concept is simple, according to the flyers:

“Bring the toy, game, or other item to one of our drop-off locations… Donations will go directly to patients of families at [organization] and used to create Easter baskets for the kids.”

That is the only time in the two flyers which make up the advertisement where it mentions Easter by name, but it is very clear in the phrasing that the idea is to make “Easter baskets”.

On the next page of the advertisements, there are a few specific instructions, including this one:

“All donations must be politically and religiously neutral.”

A “Religiously Neutral” Easter Toy Drive

So it’s a “toy drive” in which people donate toys to make “Easter baskets” from a “religiously neutral” perspective.

Confused? I think I am…

It appears as if the people behind the toy drive are using a tradition from an explicitly religious holiday, acknowledging the word Easter (which refers to resurrection of Jesus Christ, one of the most equally popular and yet debated events in the history of the world) but are asking people to deny any reference of the event.

I get it that most Christian holidays ultimately become commercialized. However, I’m not too worried about it as long as it ultimately leads to conversations about why those days are celebrated in the first place.

But this, this is just laughable because it very awkwardly attempts to be… safe.

Granted, I’m participating in this “religiously neutral” Easter toy drive. I donated a gift for the cause; despite the clumsy phrasing on the flyers.

After all, it’s the Christian thing to do.


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